Ngaba iAmazon kunye noGoogle bakhuthaza uphononongo olungelulo?

IAmazon neGoogle ziphantsi kophando ngenxa yenkxalabo yokuba iingcali zobuchwephesha zisilele ukwenza ngokwaneleyo ukukhusela abasebenzisi bazo kuvavanyo olungelulo kwi-Intanethi, ingxelo ye-BBC. Ukhuphiswano kunye noGunyaziso lweeMarike (i-CMA) ngoku iphanda ngokusesikweni indawo enkulu yokuthenga kwi-Intanethi kunye nomenzi wePixel ngaphezulu 'komthetho wabathengi owaphukileyo'.


Kutheni le nto iAmazon kunye noGoogle ziphandwa yimibutho yomthetho wabathengi base-UK?


Emva kophando lokuqala (oluthe gabalala), ii-CMA kunye neeapos zibuyile kwiAmazon nakwiGoogle & apos; -Ngaba iAmazon kunye neGoogle ziyakhuthaza uphononongo olungelulo?Emva kophando lokuqala (ngokubanzi ngokubanzi), ii-CMA kunye neeapos zibuyele umva kwiAmazon kunye neGoogle imeko yeapos. Eli asiloxesha lokuqala ii-CMA & apos zisungula olo phando. Eyokuqala - kuvavanyo ngokubanzi lweefemu ezikwi-Intanethi kunye nezinto abazenzayo ukukhusela abathengi babo kuvavanyo lobuxoki, lwenzeke kunyaka ophelileyo. Ngelo xesha, i-CMA ikhubekile kwezinye iinkxalabo malunga neAmazon neGoogle, kukhokelela kuphando lwangoku, olugxile kwiinkampani ezimbini.
IGunya loKhuphiswano kunye nooMarike lelona bhodi iphambili 'yolawulo lokhuphiswano' e-United Kingdom. Umbutho ongekho phantsi kolawulo lukarhulumente onoxanduva lokubeka iliso kunye nokomeleza ukhuphiswano loshishino, i-CMA isebenza ukuthintela kunye nokunciphisa iinkqubo ezichasene nokhuphiswano.
Amaxhala ombutho kunye ne-apos; ahambelana nokuba iinkampani zenza ngokwaneleyo kwii & apos; ukubona ukuphononongwa okungeyonyani kunye nokulahlekisayo okanye iipateni zokurhanela zokuziphatha '.
Uphengululo olungelolwenyani luthathelwa ingqalelo xa abasebenzisi bekhupha uphononongo kuluhlu olufanayo lweemveliso / amashishini ngamaxesha afanayo, ngelixa kungekho & nxibelelwano phakathi kwezi mveliso / amashishini, okanye ngokulula xa uphononongo kunye neapos; icebisa 'ukuba umvavanyi uhlawulwe okanye ukukhuthazwa ukubhala uphononongo oluchanekileyo.
Injongo ye-CMA kunye neapos kukufumanisa ukuba uGoogle kunye noAmazon babeke iliso, baphande, kwaye basuse uphononongo olungelulo nolokulahlekisa. Umkhuseli ujonge kukohlwaywa okungabekwanga kubabuyekezi 'bobuxoki'.


Ityala lenkundla: Isilumkiso sokudubula


'Ixhala lethu kukuba izigidi zabathengi kwi-Intanethi banokulahlekiswa ngokufunda uphononongo olungelulo kwaye basebenzise imali yabo ngokusekwe kwezi ngcebiso.' Akukho nto iqinisekisiweyo okwangoku, njengoko uphando luyaqhubeka - i-CMA hasn & apos; ayigqitywanga ekubeni ingaba iAmazon kunye noGoogle bophule umthetho (ubuncinci kweli nqanaba). Nangona kunjalo, ukuba iAmazon neGoogle zifunyenwe zinetyala lokusilela ukukhusela abasebenzisi bazo (xa benako), i-CMA inokungenelela ithathe amanyathelo asemthethweni.
Esi 'senzo' sinokuba sisicelo sokuzinikela ngokusesikweni kwizinja ezinkulu zokutshintsha iindlela zazo kwaye zisebenze ngakumbi xa kufikwa kumba wokujongana nokuphononongwa okungeyonyani. Ukuba olo lindelo aludibananga, nangona kunjalo, lunokunyusa & apos; kwisenzo senkundla.
'Ixhala lethu kukuba izigidi zabathengi kwi-Intanethi banokulahlekiswa ngokufunda uphononongo olungelulo kwaye basebenzise imali yabo ngokusekwe kwezi ngcebiso, utshilo umphathi oyintloko weCMA uAndrea Coscelli. Ngokulinganayo, ii-apos azilunganga ukuba amanye amashishini anokukhohlisa uphononongo lweenkwenkwezi ezintlanu ukunika iimveliso okanye iinkonzo zabo ukubalasela ngelixa amashishini athobela umthetho ephulukana nawo. Kubalulekile ukuba eziqonga zobuchwephesha zithathe uxanduva, kwaye sihlale silungele ukuthatha inyathelo ukuba sifumanisa ukuba abenzi ngokwaneleyo. 'I-CMA
Isithethi seAmazon sathi inkampani iyazinikela & apos; izixhobo ezibalulekileyo zokuthintela uphononongo okanye inkuthazo ukuba ingaveli kwivenkile yethu 'kwaye ithembise ukuqhubeka nokunceda i-CMA ngemibuzo yayo ngelixa isenza inqaku lokuba akukho' siqinisekiso ... yenziwe 'ngokuchasene neAmazon.


Zisebenza kanjani ukuthengisa iimpazamo ezingezizo kwi-intanethi, kwaye ngubani & ampos ababandakanyekayo kuyo


I-CMA ikwelityala, kodwa ayisiyiyo kuphela umbutho womthetho wabathengi ophanda iAmazon ... Yeyiphi? yenye enye. -Ngaba iAmazon kunye neGoogle ziyakhuthaza uphononongo olungelulo?I-CMA ikwelityala, kodwa ayisiyiyo kuphela umbutho womthetho wabathengi ophanda iAmazon ... Yeyiphi? yenye enye. Eyiphi? -Umbutho ongajonganga kwenza nzuzo wokukhusela abathengi, usungule olwakhe uphando malunga nokuba zenziwa njani iimpendulo ezingeyonyani kwizinga elikhulu. Oku kujonge kwelinye iqhekeza lephazili- ngubani & apos emva kweshishini lokuphononongwa ngokujolisa kwindawo yentengiso yeAmazon.
Eyiphi? utyikitye kwiindawo ezili-10 ezinikezela nge & apos; ukuphonononga iinkonzo zobuqhetseba ', kwaye kwafunyanwa abangaphezulu kwama-700,000 abavavanyi bemveliso kumashishini amahlanu nje kuphela; iwebhusayithi ebanga ukuba iqhubekise i- $ 8.9m yeembuyiselo ezibuyiselwe eAmazon; uphononongo lwemikhankaso ebanga ukuba bayakwazi ukufezekisa ibheji yeAmazon & apos's s Choice kwimveliso kwiintsuku ezili-10 ukuya kwezi-14; Nokuba iwebhusayithi ithengise iinkcukacha zonxibelelwano kunye neendaba zosasazo kubavavanyi baseAmazon- eyona nto yoyikisayo yokulandela umkhondo weapp.
I-AMZTigers ithengisa umntu ngamnye (i- $ 13) kunye neephakeji ezininzi eziqala nge- £ 620 yokujonga kwakhona ama-50. Amaxabiso anokunyuka ukuya kwi- $ 8,000 yohlolo oluyi-1 000. Ngamanye amagama, lelo shishini libaluleke kakhulu. -Ngaba iAmazon neGoogle ziyakhuthaza ukuphononongwa okungeyonyani?I-AMZTigers ithengisa umntu ngamnye (i- $ 13) kunye neephakeji ezininzi eziqala nge- £ 620 yokujonga kwakhona ama-50. Amaxabiso anokunyuka ukuya kwi- $ 8,000 yohlolo oluyi-1 000. Ngamanye amagama, lelo shishini libaluleke kakhulu. Phakathi kwamatyala athile yayi:
  • Isibini see-headphone ze-Enacfire ezazinikezelwa kubavavanyi simahla endaweni yexabiso eliqhelekileyo le- $ 35 kwindawo yokuphonononga, eyayiqokelele amanqaku angama-21,670 kunye nenqaku labathengi beenkwenkwezi ezi-4.4 eAmazon.
  • Ishaja yeLaptop yasimahla yeLavolta ekwafika nayo nentlawulo eyi- $ 3 yokujonga kwakhona kwaye yanqwenela iAmazon & apos; s Choice endorsement.
  • Isimbozo sefowuni esine-Owkey-brand Samsung Galaxy A20e kunye nenqanaba le-226 kunye nebheji yeAmazon & apos; Choice.

Eyiphi? babelane ngeziphumo zikhankanywe apha ngasentla kunye neAmazon, emva koko itshaja yeLavolta kunye nefowuni kaOwkey basuswe ibheji yabo yeAmazon & apos; s Choice. Nangona kunjalo, ii-headphone ze-Enacfire zaqhubeka nokunyuka kumanqanaba kwiinyanga ezilandelayo.
I-UK kunye namanye amazwe aseYurophu bayaziwa ngemithetho engqongqo yomthetho wabathengi. Umzekelo, xa uthenga i-iPhone entsha kraca kwi-Apple yaseNgilani naseWales, abantu banelungelo lokufumana iwaranti yomthetho wabathengi yeminyaka emi-6 ukusukela kumhla wokuhanjiswa. Yiminyaka emihlanu ye-Scotland.
Phantsi kwemithetho yabathengi e-UK, abathengi banelungelo lokulungiswa simahla kwaye (ngokuxhomekeke kwiimeko) banokuba nelungelo lokutshintsha, ukubuyisa okanye ukubuyisela imali kumthengisi, ngempahla okanye iimpahla ezingahambelaniyo isivumelwano sokuthengisa. Ezo & apos; s ngaphezulu kweApple & apos; eyakhe iwaranti.
Ukuba imveliso yakho inesiphene okanye ayihambelani nekhontrakthi yentengiso, unokukhetha ukwenza ibango phantsi komthetho wabathengi wase-UK. Ngaba kuqinisekile ukuba umlilo uya kwamkelwa? Hayi, kodwa, kungcono kakhulu ngaphandle kokungabinamntu wokuya kuyo ukuba into yakho iya kuthi ibonakale inesiphene kwaye ingaphandle kwewaranti.

Ngaba ukhe waqaphela ukuba kukho naziphi na izimvo ezithandabuzekayo phantsi koluhlu lweAmazon?

Ewe. Kungenxa yoko ngamanye amaxesha ndijonga uphononongo lwangaphandle. Andiqinisekanga. Ukuphononongwa kwenkohliso kunye nokwenyani kunzima ukwahlula. Andicingi njalo. Ukuphononongwa kunye nokulinganiswa kuye kwangqina ukuba kuyahambelana nomgangatho wezinto zam.Iziphumo zeVoti yokujongaEwe. Kungenxa yoko ngamanye amaxesha ndijonga uphononongo lwangaphandle. 79.25% Andiqinisekanga. Ukuphononongwa kwenkohliso kunye nokwenyani kunzima ukwahlula. 13.21% Andicingi njalo. Ukuphononongwa kunye nokulinganiswa kuye kwangqina ukuba kuyahambelana nomgangatho wezinto zam. 7.55% Iivoti 53